Recliner

"EE507" <ee507.uk> wrote in message
news:010dfdbc-fd7f-4e9e-90eb-d0661f34cdac@z72g2000hsb..com
> On Jul 16, 8:19 pm, "Recliner" <nig...@clara.co_dot_uk> wrote:
>>
>> But Stobart did pitch their prices at the high end, presumably on the
>> basis that people would pay premium prices for a smart Mk 3 train and
>> the Stobart brand. They also set the same £149 price, regardless of
>> tour distance, unlike the other charter companies. But that was only
>> one of their many mistakes...
>
> The elegance of Pullman travel combined with the over-stated brand of
> a trucking company... chalk and cheese to say the least.

This is what the now defunct website said: "The Stobart Pullman is the
latest addition to the UK's iconic superbrand and an extension of the
legendary Stobart reputation for service, style and immaculate
transportation... taste the elegance and splendour of our newly
refurbished Stobart Pullman carriages"

While Stobart-spotting is a popular pastime among bored families rolling
along the motorways, I'd never previous seen it described as an "iconic
superbrand". I suppose they got carried away with their own hype.